Why Climate-Friendly Beef is No Bull
Five Founders is Australia’s first certified carbon-neutral beef brand from April 2019 onwards, which is a testament to the company's 145-year commitment to ethical and sustainable farming via careful land and cattle management. It’s produced by The North Australian Pastoral Company (NAPCO), one of Australia's leading cattle producers, breeding, producing, and finishing cattle for domestic and international markets. Five Founders' first step in achieving its long-term objective of making the world a greener place is being certified carbon neutral by the Australian Government in 2019.
But to the layperson, what does it mean to have beef that’s carbon-neutral? Well, it simply means that it has zero carbon footprint and signifies that all carbon emissions related to the production of beef have been neutralized.In order to be carbon neutral, Five Founders compensates for any carbon emissions with activities such as carbon credits, improving soil and pasture management, and transitioning from fossil fuels to more might prefer renewable energy sources.
Mr James Carson, the General Manager – Sales & Customer mentioned that their direction towards sustainability is an objective measurement. “Being carbon neutral was just the start of our journey and in 2021 we developed a carbon strategy in terms of identifying our footprint to achieve a net-zero target by 2030.”
Angliss Singapore is the exclusive partner and distributor for Five Founders in Singapore. Five Founders “want to develop a long-term partnership with Angliss. Through their distribution network, we want to be more inclusive and compatible with customers. Looking out for their customer needs is our need. So, working together as a collaborative supply chain is our target moving forward.” says Mr Carson.
To showcase the best of Five Founders, Angliss Singapore took the opportunity to host an exclusive trade event at Open Farm Community. Inviting only key industry leaders and Cuisine and Wine Asia, the team at Angliss Singapore, Owners of Five Founders, and Head Chef Oliver Jutras-Truesdale, Open Farm Community demonstrated the goodness of Five Founders beef in a four-course pairing with wines specially curated from the team. Specialty cuts of meat of meat/meat by-products featured included steak, short ribs, Op rib, and beef fat pastry, which were then used to create the sumptuous four-course menu. Invited guests at the event marvelled at the conscious creations curated and were very satisfied with how the beef was showcased in the dishes..
For all premium meat lovers that are climate-conscious and looking to reduce their personal footprint, as well as Chefs that seeking a sustainable beef solution. Five Founders beef is highly recommended due to its raw state structured quality, its on the plate, versatility, and five star flavour. Furthermore, Five Founders premium beef is produced from free-roaming cattle, born, and raised on the vast fertile grasslands of the northern Australian Outback.
Raising the steaks, Five Founders beef exceeds in consistent quality that’s distinctive juicy and tender.
For more information, you can visit:
https://fivefounders.com.au/ or
http://www.angliss.com.sg/
Instagram: @five_founders and @angliss_singapore
