Deliveroo's Surveys 1000 People To Predict Food Trends of 2021
Food trends are sometimes shaped by the comings and goings of the year, especially with how 2020 has been for everyone. Casual observers can easily see how the trends show up on social media, especially with how people find new ways to entertain themselves through the pandemics and lockdowns. Whether it was banana bread, whipped coffee or homemade pasta, food lovers stretched their creativity to whip up unique food delights.
Deliveroo commissioned a Censuswide survey of over 1,000 Singaporean foodies to find out which 2020 food trends they are bringing into the New Year. These are some of the trends that were reflected:
Moving towards a zero food waste nation: More people are demanding and willing to change their eating habits for the greater good. Reducing food waste is the top food trend that Singaporeans want to see this year, with more than half (51%) of respondents committing to cut down on food waste.
The rise of clean-eating, dairy-free and meat-free alternatives: More people are exploring flexitarian diets in a bid for better health and sustainability. 50% of those surveyed were planning to incorporate a clean-eating diet, with 48% expressing that they would like sustainable foods to continue to be a key food trend this year. 43% of respondents are looking to replace some meat dishes with plant-based food, while 49% are planning to include dairy-free alternatives such as soy, oat and almond in their diets.
Homemade pasta: It wasn’t just bread that Singaporeans started baking in 2020. Pasta was a surprising new addition to things people tried to attempt at home. 32% of those surveyed said they tried their hands at whipping up all kinds of fresh pasta at home. 53%s are planning to keep up this newfound tradition this year.
A rise of people seeking non-alcoholic drinks: More people are trying to swear off alcohol this year. 49% of respondents are in favour of embracing non-alcoholic drinks in 2021, while 22% said that they want to leave them behind.
Asian cuisine: It’s no surprise that Asian cuisines ranked top among Singaporeans as many turned to Chinese (45%) and Singaporean (45%) dishes as a source of comfort during the pandemic. Asian cuisines will continue to fare well in the new year, with respondents looking forward to expanding their palates with Korean (45%) and Japanese (48%) dishes.
Social media still reigns true to those looking for food ideas: Foodies in Singapore turned to Facebook (45%) and Instagram (35%) to find food inspiration. This is closely followed by recommendations by friends and family (34%).
